Gjanand Sarkar was founded on a simple promise: make it effortless to buy genuine Indian products. We partner with exactly one verified company in every category, so what you see is what you get — every time.
Shopping online in India means scrolling past twenty near-identical listings for the same thing, from sellers you have never heard of, with no reliable way to tell the genuine article from a counterfeit. Good Indian brands get buried; buyers get burned.
We asked a simple question: what if we picked one brand per category, and stood behind it? Not the cheapest listing, not the highest bidder — one company we have verified, whose products we would put in our own homes.
That constraint is the whole product. It means fewer choices, and far better ones — across dairy, groceries, spices, wellness, home, fashion and electronics.
We partner with exactly one company in each category. No duplicate listings, no counterfeits, no guessing which seller is the real one.
Business registration, GST and all category-specific licences are checked before a partner can list, and reviewed for as long as they stay active.
Every product on the platform is made in India. We exist to give Indian manufacturers and craftspeople a storefront that does them justice.
Transparent commissions and predictable payouts, so the people actually making the product keep a fair share of what you pay.
Started in Gujarat with a single category and a handful of local producers, delivering to families in Ahmedabad and Gandhinagar.
Moved from an open seller model to a curated one — a single verified brand per category, accountable for quality end to end.
Opened groceries, cold-pressed oils, spices, Ayurveda and wellness, and home and kitchen alongside the original dairy category.
Building towards full national coverage across every major category — from everyday staples to fashion, handicrafts and electronics.
Every partner brand is verified for business registration, GST and the licences its category requires before a single product goes live. For food and beverage categories that includes a valid FSSAI licence — Gjanand Sarkar operates under FSSAI License No. 10724026000189, and partner facilities adhere to FSSAI Schedule 4 hygiene standards. Non-food categories are held to the equivalent standards for their sector.